Maximum Luxury: A Recession Loss Doubles Down


Houses do not have memories, and they do not have opinions about how much they sell for. But if they did, this would be a proud day for 114 Crescent Avenue in Bernal Heights, because this week the three bed, two bath house with the minty green facade can finally put its last unhappy sale … Continue reading Maximum Luxury: A Recession Loss Doubles Down

Maximum Overbid: Bernal’s Heights (and lows)


One of the oldest tricks in the book for turning heads is to market a property as one that’s been off the market for decades, as in the case of this week’s top overbid, a three bed, two bath house on the north slope of Bernal Heights at 238 Rutledge. This place listed for just … Continue reading Maximum Overbid: Bernal’s Heights (and lows)

Before & After: Renovating This Bernal Heights Victorian


Conventional wisdom is that renovations increase the value of a home, but armchair preservationists fret that unregulated alterations to historical housing stock erode San Francisco’s architectural character. (Or at least, they did ten years ago–these days, anyone who worried about that kind of thing probably feels the damage has been done.) So when a Bernal … Continue reading Before & After: Renovating This Bernal Heights Victorian

Empty Bernal Heights Lot Becomes New House After 20-Year Campaign


According to the new listing for 106 Bache Street, the four bed, four bath property now asking $2.28 million is a “brand new house in Bernal Heights,” and that’s true–but it’s only a fraction of the story. Bernal Heights remains one of SF’s most popular and marketable residential neighborhoods, but it’s also one of the … Continue reading Empty Bernal Heights Lot Becomes New House After 20-Year Campaign

Bernal Heights Home On Large Lot Gets 12 Offers, Sells In 5 Days


We had to put the battle armor on to get this one (232 Precita in Bernal Heights)…with 12 offers, and negotiations happening at light speed. We offered much lower than the final sales price (given the uncertainty in the market), but had to change our thinking, and change it fast. (This is exactly what I … Continue reading Bernal Heights Home On Large Lot Gets 12 Offers, Sells In 5 Days

Might As Well Just Price Homes At $1


Pricing a Single Family Home… in Bernal Heights… on a hot street… at $899,000? Come on! Well, you get the top spot on this week’s Top 10 Overbids, and the buyer gets some sweet a$$ green carpet, a vintage kitchen, and linoleum floors for the ages… Address BR/BA/Units DOM List Price Sold Price Overbid 257 … Continue reading Might As Well Just Price Homes At $1

From $899,000 To $1,400,000 | Holy (160) Santa Marina!


Would you look at that…the #1 Overbid of the week is not a fixer! It’s a been a while for that, but we’re pleased to report the market is strong…very strong for any reasonably good property in any reasonably good neighborhood of San Francisco, which is pretty much everywhere now. This property (160 Santa Marina) … Continue reading From $899,000 To $1,400,000 | Holy (160) Santa Marina!

The San Francisco Real Estate Market in 2015


Architecture, views, probates, penthouses, lofts, TICs, luxury homes, mortgage rates, sales prices, market cycles, and everything else we could think of in a look back on 2015. A neighborhood map of San Francisco is included at the bottom of this report for your convenience.

Top 10 Underbids | Would You Believe 20% UNDER Asking In Bernal?


The market is cooler…no doubt.. Is it seasonal, or longer term? Time will tell. As you saw last week, Overbids are still rampant, but more and more emails are coming to me, “Still Available”, “Offers as they come”, “Motivated Seller”, etc. Could we be approaching the year of the buyer? Out of the 10 Underbids … Continue reading Top 10 Underbids | Would You Believe 20% UNDER Asking In Bernal?

Maximum Overbids Of the Week | $625,000 Over In Noe Valley | 291 Square Foot Studio Sells For $415,000


And the winner is…682 Duncan for a mere $625,000 over asking, and just shy of $1600 per square foot: Address BR/BA/Units DOM List Price Sold Price Overbid 682 Duncan Street 3/2.00/N/A 12 $1,050,000 $1,675,000 59.52% 430 Nevada Street 2/1.00/N/A 27 $699,000 $1,065,000 52.36% 1520 15th Street 2/1.00/N/A 22 $799,000 $1,175,000 47.06% 2219 25th Avenue 2/1.00/N/A … Continue reading Maximum Overbids Of the Week | $625,000 Over In Noe Valley | 291 Square Foot Studio Sells For $415,000

SOLD | 220 Mullen | Bernal Heights | $1,015,000


I’m happy to report my client successfully beat out multiple buyers on this great two bedroom home at 220 Mullen in San Francisco’s Bernal Heights neighborhood. Listed at $799,000, our original offer was countered by the seller, along with some of the others (we call that “multiple counter offer”), and low and behold, we prevailed. … Continue reading SOLD | 220 Mullen | Bernal Heights | $1,015,000

Ask Us: What’s The Real Estate Forecast For Bernal Heights


Where readers ask, and we (the community) try to answer. We pulled this from Lily on Why the Fuss About Noe Valley. The question is pretty simple, the answer, however, is very complex: What’s the real estate forecast for Bernal [Heights]? The Fluj has already taken the bait and provided some answers on the thread, … Continue reading Ask Us: What’s The Real Estate Forecast For Bernal Heights

Coming Soon: 613 Peralta (Bernal Heights)


You may have seen this great remodeled, two bedroom, one bath condominium at 613 Peralta in Bernal Heights on the market with another agent recently, well we’re bringing it back…at a lower price. — This is a fantastic condo in an excellent location of Bernal Heights. It is close to Bernal Heights Park, has beautiful … Continue reading Coming Soon: 613 Peralta (Bernal Heights)

Choose Your Words Wisely and Reward Shall Follow


A lesson on marketing keywords: “Mill Valley style”…ding, ding, ding (think of the sound of slot machines in a casino)! “Bernal Heights”…ding, ding, ding! “On the market for the first time in almost 40 years”…ding, ding, ding! “TRIPLE LOT”…ding, ding, ding! “Cul-de-sac”…ding, ding, ding! “Shops and restaurants still a very short walk away”…ding, ding, ding!. … Continue reading Choose Your Words Wisely and Reward Shall Follow

Crime on the rise in…wait…Pacific Heights?


In response to our recent post about rising crime in Bernal Heights, a reader forwards this: “Hey Alex, I live in Pacific Heights and belong to a neighborhood association. Yesterday I received this email from a neighbor who is passing along a warning about a robbery in our neighborhood. It happened last weekend. So I … Continue reading Crime on the rise in…wait…Pacific Heights?

Weekly Fluj: Inventory, is there a lot of it?


Lots of people yapping on and on about how San Francisco listing inventory is through the roof, sales volume is in the toilet, and both median and average home prices have plummeted, but the Fluj says: Seemingly the perception is that there is a lot of inventory, but is there, really? And as for prices, … Continue reading Weekly Fluj: Inventory, is there a lot of it?