theFrontSteps – San Francisco

[Editor's Note: It is recommended you watch the video first.] There is a lot to love about this listing at 261 10th Ave, especially “savings the money”, but I’m not quite sure what’s to love more: Is it the insanely awesome gold coverlet accented by leopard print throw pillows and zebra print chair? Is it [...]

A post wherin I look at price reductions that seem to be pointless. 1. Courtesy of SF Schtuff, 1001 California St., #3 is a super lux condo in the old Hitchcockian San Francisco splendor. (MLS gallery offers house porn to die for, here.) The original price here was $7,250,000. Now it’s $6,950,000. Indeed, one could argue [...]

Shameless plug is the name of the game here. Moments ago we chopped the price of 2185 Bush #307 from $869,000 (previously $899,000) down to $799,999. Are you kidding! This is a 3 bed, 2 bath, 1290 square foot condo with high ceilings, wood burning fireplace, patio, and so much more in one of the [...]

Sorry dear friends over at Curbed SF, but we’re using your line. We have to, because what better way to announce prices are getting chopped on some of our listings? The first to chop is 2185 Bush #307: We started out at $899,000 (now $869,000), interest was high, but the market has spoken. It’s time [...]

You know that feeling you get when you meet someone and you just know you’ve seen them before, but you just can’t figure out where? Well, fortunately for us folks in the biz of real estate, we have this little feature called “property history” that is becoming all too necessary to check religiously. As it [...]

When I posted Reduction Ad Nauseum,  I really just wanted a read on how the educated real estate populace explains and/or reacts to listings that have suffered not one, not two, but three or more price cuts. Still, one commenter Noe Guy said: “Interesting observations but I wouldn’t put too much stock in them. First, you      [...]

I’m not a Realtor, so I’ll tell something I’m more qualified to comment on: buyers’ perspectives. For instance, I can tell you how buyers looks at a property that’s been reduced more than twice. We feel sorry for them. They’re like awkward teenage boys at their first dance, pretending to be terribly busy with their shoe laces [...]

Stalefish at the St. Regis, San Francisco. Originally listed at $3,495,000 for this 2 bedroom, 2.5 bath, 1792 square foot, luxury slice of pie in the sky, the price has been dropping, while the days on market have been climbing. Price now, $2,995,000. Days on market, 150. (That would actually be an interesting chart to [...]

  I’ve heard from multiple sources that SF real estate is, for the most part, immune to the havoc wreaked on other parts of the US. But sales at our most recent condo complexes show that happy-smile-don’t-worry line of rhetoric is about as reliable as the clown’s was in Poltergeist (Happy Halloween!).     Socketsite [...]

Did we just write that? A Classic Noe Valley Edwardian, Renovated, yet reduced? We did indeed. It turns out $1,495,000 isn’t the best price for 3774 23rd Street. This 3 bed, 2.5 bath 1561 square foot home has a laundry list of new amenities, including “new foundation with steel & full seismic upgrades” (what constitutes [...]