Coming Soon: “The Registry”


Having just been interviewed by a new publication in town, “The Registry”, we thought we’d pass the information along to all of you real estate obsessed readers out there, that there is, in fact, yet another avenue for you to get your fix. Look for us in the February issue…or maybe January, if we make … Continue reading Coming Soon: “The Registry”

Glassing Off: Downtown and a Bottle of Windex


Following on the heels of our latest post on Millennium Tower, today’s Chronicle/SF Gate provides the latest on all the glass going up on many of the other buildings we’ve featured. Have a look at this audio slideshow by John King of the SF Chronicle. And of course, feel free to share your thoughts. –One … Continue reading Glassing Off: Downtown and a Bottle of Windex

In Marketing, Less is More


Our neighbor’s (Tiburon) “back yard”. (Yes, that is the Golden Gate Bridge on the right, and the city of San Francisco just left of center.) In case you are wondering, that back yard could be yours for $7,650,000, and you get 5300 square feet of “Romantic View Property” to go with it. Can’t afford to … Continue reading In Marketing, Less is More

Reduce and Sell, Reduce and Sell (411 Banks in Bernal)


Even if the market has cooled, and properties are seeing price reductions, they are still selling. There is a technique to employ that usually leads to the same outcome: Reduce, and Sell, and we might add, don’t panic. Case in point, 411 Banks, a two bed, one bath, 1600 square foot single family home in … Continue reading Reduce and Sell, Reduce and Sell (411 Banks in Bernal)

Ask Us: History of previous occupants


For those that have been reading theFrontSteps for a while you’ll know we have a little thing we call Stump the Stammtisch, where readers write in with all sorts of questions that we attempt to answer. If we can’t answer, we’ll try to find someone who can. As it turns out many questions aren’t necessarily … Continue reading Ask Us: History of previous occupants

Fixer Facing Foreclosure: an Update (455 Vernon)


Price then for this lovely home in Merced Heights, $695,000. We were told recently they just had a “$125,000 price reduction to $600,000”, (We’re assuming that math is from an “original price”.) So there you have it, 455 Vernon is now $600,000. We still have dibs on that truck. –Fixer Facing Foreclosure: Move Fast! [theFrontSteps] … Continue reading Fixer Facing Foreclosure: an Update (455 Vernon)

Millennium Rising…and Selling Rather Quickly


There have been a lot of unconfirmed rumors flying around regarding Millennium Tower, so we thought we’d visit the sales office, call a few reliable sources, get some confirmations, start another rumor, and give you the scoop on the latest with Millennium Tower. First, to ease your doubts about our market ever seeing $2000/square foot, … Continue reading Millennium Rising…and Selling Rather Quickly

Is Help on the Way?


“Countrywide, GMAC, Litton and HomeEq – which collectively service more than one quarter of subprime loans to people with poor credit – agreed to maintain the initial, lower interest rate for some subprime borrowers whose rates are scheduled to jump significantly higher. To qualify, borrowers must occupy their homes, have made their payments on time … Continue reading Is Help on the Way?

Comment du Jour: “The best and brightest homes…”


From “eddy” on Tanking Market? Come again? That’s what she said…”: The best and nicest homes will continue to fly in this market. Any home with a story or in disrepair is going to get stale. We didn’t say it, he did. But we’d have to say if “fixer” falls under the category of “disrepair”, … Continue reading Comment du Jour: “The best and brightest homes…”

Not such a pretty picture for Bay Area housing


Is that why this guy is so smiley? His predictions are coming true? For those wondering, that is “[e]conomist Ken Rosen, a notorious bear on housing who has called for a correction for several years, [who] said home prices in the urban core of the Bay Area could drop 5 to 10 percent – but … Continue reading Not such a pretty picture for Bay Area housing

“Beautifully Restored Victorians” seem to be all the rage (2872 Pine)


Since we’re on the subject of beautifully restored 3 bed, 3.5 bath Victorians in Lower Pacific Heights selling in a heart beat for over $1000/square foot, why not take a look at another beautifully restored Victorian 3 bed, 3.5 bath in Lower Pacific Heights, selling almost as quickly, just around the corner, and on one … Continue reading “Beautifully Restored Victorians” seem to be all the rage (2872 Pine)

6 units in Alamo Square: an update


Not too long ago we reported on some properties that were near and dear to our wallets, literally. True to our word, we report the good, the bad and the ugly. So we again, bring a sad story on what can happen in this market. The property is 869-879 Grove, a 6-unit building in the … Continue reading 6 units in Alamo Square: an update

Tanking Market? Come Again? “That’s what she said” (1705 Broderick)


She being 1705 Broderick, a 3 bed, 3.5 bath, single family home in Lower Pacific Heights, and the pun being that she just came on the market 10/03/07 for $2,450,000 and just sold for $2,800,000. For the mathematically challenged (that includes us) that is $350,000 above asking (14.29%), a staggering month on the market (MLS … Continue reading Tanking Market? Come Again? “That’s what she said” (1705 Broderick)

Luxury High Rise Condo/Hotel Developers, Realtors and Marketing Peeps Take Note


There is a new company in town you should be very interested in, particularly if you are catering to a high profile buyer. The company is DRIV, and the mission is simple: Take your automotive fantasies, render them in metal and leather, and hand you the keys to a stable [read: large choice] of exquisitely … Continue reading Luxury High Rise Condo/Hotel Developers, Realtors and Marketing Peeps Take Note

Battle Royale: North Beach or South Beach, if you had to choose


It’s been a while since our last Battle Royale (SF v. NYC), but that doesn’t mean we’ve forgotten to keep it local. We’ve seen a few of you chime in on whether you’d choose Hayes or Haight, a few more of you duked it out over Pacific Heights or Marina, and let’s not forget the … Continue reading Battle Royale: North Beach or South Beach, if you had to choose

One Rincon Hill: Time Capsule and Construction Update


We get a few inquiries as to what exactly went inside the so called “time capsule” that will be placed on top of One Rincon Hill. Well, according to One Rincon Hill’s Fall Newsletter, in which theFrontSteps actually has a couple photo credits: [The time capsule] will be installed in an electrical room on the … Continue reading One Rincon Hill: Time Capsule and Construction Update