A Great Deal in South of Market: Unit Sold for $160,000 Under Asking


A significant underbid recently occurred in the city center. Buyers secured Unit 56C at the prominent Fremont address for $2,435,000… closing substantially below the $2,595,000 asking price. That is a $160,000 difference for the buyers. The property features materials sourced globally and offers a private sky bridge connecting directly into Salesforce Park. Securing this level … Continue reading A Great Deal in South of Market: Unit Sold for $160,000 Under Asking

Maximum Overbid of the Week: Noe Valley Home Sells For $1,880,000 Over Asking


The San Francisco market just witnessed an incredible result with the sale at 4139 24th Street. This beautiful 1908 residence sold for $4,575,000 after being listed for much less. It eventually sold for $1,880,000 over the original asking price… evidence of the strong and continued demand for quality properties in the city. The final price … Continue reading Maximum Overbid of the Week: Noe Valley Home Sells For $1,880,000 Over Asking

This Week’s 5 Hot New Listings in San Francisco | 03.23.2026


Several fresh properties hit the San Francisco market recently. A few of these options caught our attention based on their distinct features… giving you something interesting to consider. 1. 2050 16th Ave, San Francisco, CA 94116 | $2,600,000 Golden Gate Heights | 5 Bed | 4 Bath | 2,584 sqft The notable aspect of this residence … Continue reading This Week’s 5 Hot New Listings in San Francisco | 03.23.2026

This Week’s 5 Hot New Listings in San Francisco | 03.16.2026


San Francisco real estate brings fresh properties this week. Active buyers are paying attention to specific architectural details that separate ordinary houses from exceptional properties. Here is a look at five notable options available right now. 1. 241 Frederick St, San Francisco, CA 94117 | $5,950,000 Ashbury Heights | 5 Bed | 4 Bath | 4,530 … Continue reading This Week’s 5 Hot New Listings in San Francisco | 03.16.2026

This Week’s 5 Hot New Listings in San Francisco | 03.09.2026


We are taking a quick peek at the newest entries on the board. Fresh properties just arrived for your review. 1. 752 Duncan St, San Francisco, CA 94131 | $6,665,555 Noe Valley | 5 Bed | 6 Bath | 4,402 sqft This residence commands attention with massive floor to ceiling windows framing sweeping panoramic views … Continue reading This Week’s 5 Hot New Listings in San Francisco | 03.09.2026

Maximum Overbid of the Week: Sea Cliff Home Sells for $693,000 Over Asking


Sea Cliff just saw significant movement with this recent closing. Listed at $3,995,000, this residence at 284 32nd Avenue did not stay available for long. The final number came in at $4,688,000. That is a solid $693,000 over the asking price… showing that buyers remain aggressive for specific renovations. Inside features included Taj Mahal countertops … Continue reading Maximum Overbid of the Week: Sea Cliff Home Sells for $693,000 Over Asking

This Week’s 5 Hot New Listings in San Francisco | 02.23.2026


Here are five fresh properties hitting the market this week. 1. 172 Cervantes Blvd, San Francisco, CA 94123 | $5,100,000 Marina | 4 Bed | 4 Bath | 2,600 sqft This 1926 build got a major update that opens up the floor plan. A large skylight above the central stairwell pulls natural light all the … Continue reading This Week’s 5 Hot New Listings in San Francisco | 02.23.2026

This Week’s 5 Hot New Listings in San Francisco | 02.16.2026


Here are five properties that might catch your eye this week. 1. 69 Telegraph Pl, San Francisco, CA 94133 | $4,995,000 Telegraph Hill | 4 Bed | 4 Bath | 3,835 sqft Finding two detached homes on a single lot is hard to find. This compound on Telegraph Hill offers a main residence plus a … Continue reading This Week’s 5 Hot New Listings in San Francisco | 02.16.2026

This Week’s 5 Hot New Listings in San Francisco | 02.09.2026


Here is a look at five properties that might catch your eye this week. 1. 720 Clementina St, San Francisco, CA 94103 | $3,998,000 South of Market | 3 Bed | 4 Bath | 4,965 sqft Finding parking for six cars is usually a pipe dream in the city. This expansive home makes it a … Continue reading This Week’s 5 Hot New Listings in San Francisco | 02.09.2026

A Great Deal in South Beach: Unit Sells for $223,000 Under Asking


Finding a true warehouse conversion with this much volume is difficult. This unit at 300 Beale Street offered a blank slate inside the Embarcadero Lofts. Sellers asked $1,695,000 for this build ready residence. The market responded differently after nearly a year on the listing service. The closing price landed at $1,472,000. That puts the sale … Continue reading A Great Deal in South Beach: Unit Sells for $223,000 Under Asking

A Great Deal in Pacific Heights: Unit Sells for $420,000 Under Asking


Living inside a public park is something you don’t see every day. In fact, 1925 Gough is the only privately-owned building sitting right inside Lafayette Park, giving it some serious bragging rights. You would think that kind of address writes its own check. Apparently, the market had other ideas… This unit spent 305 days trying … Continue reading A Great Deal in Pacific Heights: Unit Sells for $420,000 Under Asking

This Week’s 5 Hot New Listings in San Francisco | 01.12.2026


Here are five new listings that hit the wire this week. It feels like the inventory is slowly waking up from its holiday slumber. We have a mix of neighborhoods and price points here… from the sunny slopes of Potrero to the foggy avenues of the Sunset. 1. 761 Noe St, San Francisco, CA 94114 … Continue reading This Week’s 5 Hot New Listings in San Francisco | 01.12.2026

Navigating the NAR Settlement: Impact on Sellers


The recent changes from the NAR Settlement aren’t just shaking things up for buyers and agents—they bring some important shifts that sellers need to understand too. With adjustments around agent compensation and how it’s communicated, sellers will need to rethink how they list and market their homes. Here’s a quick guide to help you navigate … Continue reading Navigating the NAR Settlement: Impact on Sellers

San Francisco Real Estate Market Update Nov/Dec 2023


Wondering what’s up in San Francisco real estate market? Here you go: Quick Take: Note: You can find the charts/graphs for the Local Lowdown at the end of this section. Single-family home prices rose significantly over the past three months In San Francisco, home prices haven’t been largely affected by rising mortgage rates after the … Continue reading San Francisco Real Estate Market Update Nov/Dec 2023

When is the best time of year to buy or sell a home?


Recently featured in the San Francisco Chronicle, Paragon’s Chief Market tracking guru, and yours truly had a few things to say on the matter. The annual cycle starts in January and February, when buyers return to the market after the near-dead holiday season but find little to choose from and start bidding up prices. By … Continue reading When is the best time of year to buy or sell a home?

When A Tear Down Sells For $2,350,000


To say the market isn’t moving along at blistering speed would be an understatement. Thus, my lack of blogging. I have updated all of the listing data we provide at The Goods, such as Top 20 Underbids, Top 20 Overbids, New Listings, SOLD Property (nobody else provides this so easily for your pleasure), and more. … Continue reading When A Tear Down Sells For $2,350,000