Average Property Rental Rates In San Francisco


Being heavily focused on selling real estate in San Francisco, and not renting it, we’re always on the lookout for a quick and easy tool to help answer that question, “What do you think this place would rent for?” Aside from actually contacting a true expert in the field of rentals and having them go … Continue reading Average Property Rental Rates In San Francisco

More Sara, Less Zestimate


Having just spent 4:45 of our lives watching this entire spiel about “while the Zestimate’s fun to kind of get an idea…”, it’s really not accurate so don’t waste your time, we’re left with a few thoughts. 1. Sara is cute 2. Sara’s lip gloss sparkles 3. Sara’s hair shines, but how would it look … Continue reading More Sara, Less Zestimate

Google Goes Real Estate Search


To the untrained eye it might look as if our lovely city by the bay has the Chickenpox. Alas! ‘Tis not the case. It’s just Google getting into the game of real estate, and leave it up to them to do it right (maps.google.com/realestate). [Note: These below maps are embedded on this site and you … Continue reading Google Goes Real Estate Search

Neighborcity.com…Waste More Time


A reader kindly forwarded us to a “new” website called, Neighborcity and we gotta say, aren’t Trulia, and Zillow enough? We didn’t see anything on this site worth discussing that isn’t already found elsewhere. To us, this site is a complete waste of time. Focus your time on Trulia, Zillow (if you must to get … Continue reading Neighborcity.com…Waste More Time

Realtors Take Note: Real Estate Marketing Report Card Is Here


Real Estate technology is absolutely booming (judging by the daily emails we get pitching new products), and every so often we come across something clever enough to post and share with you. This application (website) is definitely not something that is going to change the world of real estate (we’ve been known to be wrong), … Continue reading Realtors Take Note: Real Estate Marketing Report Card Is Here

SeeClickFix: A new community website to report and get stuff done


It seems we’re on the receiving end of quite a few press releases these days. Some get shuffled to the trash, and others sit in the inbox with a little red tag screaming “post idea!” and eventually make it to the pages of theFrontSteps for a little promo. If you haven’t seen this site (SeeClickFix.com) … Continue reading SeeClickFix: A new community website to report and get stuff done

Roost.com: Every Home For Sale… (Well almost…)


What’s that Beastie Boys lyric? Something like “Technology is wizardry, what you got is…” Anyway….we now have more real estate technology and listing search capability thanks to Roost.com, which apparently just launched its San Francisco listings. Looks to us like they partnered with Zephyr Real Estate to get those listings (smart on Zephyr’s part), and … Continue reading Roost.com: Every Home For Sale… (Well almost…)

Technology and Real Estate: N-Play (make an offer)


We’re constantly on the lookout for new companies/technologies that might alter the scope of the current real estate system and this latest press release we received from N-Play might have something to offer. The concept is simple, agents get listings and add the “N-Play” button to the online listing, buyers make offers on properties by … Continue reading Technology and Real Estate: N-Play (make an offer)

HomePredict.com, and knock yourselves out


We’re constantly introduced to new technology to help the home buyer, hinder the real estate agent, and put money in the pockets of the company behind the technology. So, we’re doing our part and bringing it to you. Introducing, HomePredict.com. The concept is pretty simple (we think), where they crunch current data, take your predictions, … Continue reading HomePredict.com, and knock yourselves out

theFrontSteps is trying Twitter!


Testing out yet another new (to us) time vacuum, I thought we’d give this Twitter thing a go on theFrontSteps. If you care to track it, you can do so here (I think): twitter.com/theFrontSteps. There is certainly going to be a learning curve for this, but it does have some potential for real estate obsessed … Continue reading theFrontSteps is trying Twitter!

How walkable is your home?


…and continuing with our education for the week, we’re introduced to Walk Score from another reader. Really, we haven’t been living under a rock, honest to God, but keep sending us information and we’ll keep getting edumucated. What is Walk Score? “Walk Score’s patent-pending technology calculates a Walk Score for any property and shows a … Continue reading How walkable is your home?

Ask Us: Did MLS finally kill public access?


Where readers ask and we try to answer. This time, “G” hits us with a fairly easy question, but who knows, maybe it’s our browsers that are messed up. Making it not such an easy question after all: I am no longer able to log on to sfarmls.com, did they take it way from the … Continue reading Ask Us: Did MLS finally kill public access?

Mercury rising? San Francisco foreclosures on the increase?


Browsing TechCrunch today, we came across a site we had visited before, HotPads.com, that provides a fair bit of mashing goodness, and were reminded that we had never posted on the matter. Given all the continued hoopla in the media over the perpetual demise of real estate and the end of the world as we … Continue reading Mercury rising? San Francisco foreclosures on the increase?