Maximum Luxury: Classic ’20s Double-Decker Penthouse Asks $15M

This is Maximum Luxury, a weekly column peering at listings for some of San Francisco’s most expensive homes, purely for the sake of indulgence.

Quite honestly, there are not very many things in the world that are actually worth $15 million; if you had to spend that much money for some reason, it can be difficult to figure out just what to drop it all on when.

So how does a humble homebuyer measure the value of something like the penthouse at 1960 Broadway, a Pac Height high-rise just a few blocks away from the likes of the Whittier Mansion and Haas-Lilienthal House?

From the outside, this circa 1925 property soars, with its lean profile and Deco details; there are only nine units in the entire building, as this penthouse takes up the top two floors, with three beds and five baths in all.

The last time this place sold was way back in 2004, for the then-remarkable sum of $6.25 million–about $9.22 million today. Just five years prior it drew a $3.85 million sale.

Since 1993, there have been 14 units sold in this building; the average list was $3.5 million, with the average sale an underbid at just over $3.1 million.

Over the past decade there have been an escalating series of remodels throughout this co-op, which have now reached the upper heights of both the building and SF’s condo market.

So is it really worth it? Well, that’s the advantage of just looking: From down here on the curb, we can afford to simply watch and see.

As always, if you have any questions you can contact us directly, or throw them in the comments below. Make sure to subscribe to this blog, or follow us on social media @theFrontSteps too. And please do consider giving us a chance to earn your business and trust when it’s time to buy or sell Bay Area property. People like working with us, and we think you will too.

Leave a Reply