2010 Decorator Showcase Will Be A 1929 Georgian Revival Mansion


From our reader: The 1929 Georgian Revival mansion @ 3450 Washington is apparently set to be the site of the 2010 Designer Showcase. Posthumously attributed to Architect Willis Polk (1867-1924) the 8,000+ sq.ft. Presidio Heights home was purchased by Peter Sperling in 2001 for a purported $18 million (story and other high end real estate … Continue reading 2010 Decorator Showcase Will Be A 1929 Georgian Revival Mansion

No Need To Be Subtle, Begging Works: “Clients Want Offer”


Whether it’s an “extremely motivated client”, or an extremely motivated agent, it’s the new age of real estate marketing…begging…and in San Francisco it’s here to stay. It’s about time we quit being subtle and get to the point. –367 31st Ave, 3 bedroom, $1,195,000 [property website] –13 Ways To Say The Same Thing: Bring Me … Continue reading No Need To Be Subtle, Begging Works: “Clients Want Offer”

Bravo Infinity Towers…You’re Just About Sold Out, Eh?


Infinity Towers is the “fastest selling condominium complex in the United States”. …and the penthouse, “7.3 Million Dollars”…(thoughts of Austin Powers) [Update/Comment: One of our Friends/Readers commenting on this post via our Facebook Fan Page, “Maybe you should have titled this post – just shut up and fuck me!” Not exactly what we were thinking, … Continue reading Bravo Infinity Towers…You’re Just About Sold Out, Eh?

“San Francisco Housing Market Continues To Strengthen”


This pulled directly from the San Francisco Association of Realtors Newsletter: San Francisco’s Housing Market Continues to Strengthen Unlike Many Other Areas of the Country Falling inventory levels and strong sales activity in December, 2009, helped to drive continued improvement in San Francisco’s housing market, according to the latest Market Focus report issued jointly by … Continue reading “San Francisco Housing Market Continues To Strengthen”

Can I Get Some Comps To Support My Fight To Lower My Assessed Value (& Property Taxes)


The pennies keep piling up for reader requests to us for help on reducing property taxes and providing comps to support such claims, so we’ll go ahead and print a couple of the latest and the new boiler plate reply we’ll be sending along: Hi – I was wondering you could point me in the … Continue reading Can I Get Some Comps To Support My Fight To Lower My Assessed Value (& Property Taxes)

The CRACK Real Estate Index (You Know You Want To Try It)


We’re always keen to post content provided by our readers and colleagues, so of course we’re glad to help out “The Registry” when the Publisher asks us for a favor: Alex, I hope you are doing well. I am writing to ask a small favor. Rob Le Eace and I are working on the CRACK … Continue reading The CRACK Real Estate Index (You Know You Want To Try It)

Ask Us: Does Blogging Work For Real Estate?


Where readers ask, and we try to answer: Hello Alex, I came across theFrontSteps today while researching local real estate blogs. My mother is an agent in NJ and she came to me about advice on creating a blog and testing other social media channels to help her business. I figured I’d research what others … Continue reading Ask Us: Does Blogging Work For Real Estate?

I Am A Top Producer! ~ B…F…D…!


It’s that time of year again…the time for the announcements and excitement amongst brokerages across the land of their “Top Producers”. Those two words send shudders down the spine of many Realtors as they conjure up thoughts of, “I’m good enough, I’m strong enough, and gosh darn it, people like me.” Given last year’s real … Continue reading I Am A Top Producer! ~ B…F…D…!

A “Villa” At Ocean Beach? Tisk Tisk. But A Pizza Place On Noriega…Brilliant!


The email to our office read, “Stunning Ocean Beach Villa”, and a link to 2006 47th Ave was included. We were expecting…well….a surprise, you know…a “villa”. Instead, we got your typical Outer Parkside “gem”. We’re gonna go out on a limb and say that when 99% of Outer Parkside home buyers (and their Realtors) are … Continue reading A “Villa” At Ocean Beach? Tisk Tisk. But A Pizza Place On Noriega…Brilliant!

Ask Us: Got Stagers Or Designers (In One Place/On One Site)


Welcome 2010, and welcome the first reader question of the year. How about an open thread for local designers / stagers to publicize their services with links to works in SF? Maybe you could even pimp for some paid adverts as well. I recently had the need to look for a stager / designer and … Continue reading Ask Us: Got Stagers Or Designers (In One Place/On One Site)