theFrontSteps – San Francisco

Long time readers will remember this one… We get these kind of inquiries all the time, and it’s certainly something up for debate, as we all have our own comfort levels as to what is considered warm or “nice”. Heck, Dave Navarro of Jane’s Addiction lives in Sunny warm L.A., but by following his Twitter [...]

I’ve been getting a few phone calls and emails from potential buyers looking to get into the San Francisco market, and their general mood is that of despair…mostly because of my latest posts about how hot the market (particularly Cole Valley) is right now. I’ll just come right out and apologize for giving the impression [...]

It’s good to be loved…especially when you have buyers out there looking for one of your previously designed homes. In this case, the love is for a John Maniscalco designed residence like this… …or perhaps, since it did just snow up Tahoe way, a little ski hut to get you through the winter… Property owners [...]

Do you, my dear readers, remember this property I mentioned back in July? I showed it to a couple of buyers that came forward after that post. It didn’t work for them for various reasons, but at least they came forward and saw the opportunities I’ve been presenting you. The rest of you will now [...]

Where readers ask, and we try to answer: Hello Alex, I came across theFrontSteps today while researching local real estate blogs. My mother is an agent in NJ and she came to me about advice on creating a blog and testing other social media channels to help her business. I figured I’d research what others [...]

  This blog is graciously donated by Missionite, long time reader of and writer for The Frontsteps, as well as writer of his own blog, Submedian. FINALLY GOT ONE Well we finally got one. We just got the keys and haven’t moved in yet. Despite the market conditions we didn’t get a steal, paid over [...]

A post wherin I look at price reductions that seem to be pointless. 1. Courtesy of SF Schtuff, 1001 California St., #3 is a super lux condo in the old Hitchcockian San Francisco splendor. (MLS gallery offers house porn to die for, here.) The original price here was $7,250,000. Now it’s $6,950,000. Indeed, one could argue [...]

Condo complexes aren’t really selling condos these days. Instead, they sell a feeling, an image of the lifestyle that would too become yours if you buy in. And by “buy in” I mean in both senses, because first you’d have to buy that owning a condo at, say, the Hayes, would make you instantly urban-chic-hip; [...]

When I was working at C__________, my boss was a big coke-head. As a result, the atmosphere was, to understate, lax. Everyone drank and ate copiously (never paying for it), sat down and/or danced randomly in the middle of the restaurant, swore, and slept with one another. All of the aforementioned took place during open-for-business [...]

When I posted Reduction Ad Nauseum,  I really just wanted a read on how the educated real estate populace explains and/or reacts to listings that have suffered not one, not two, but three or more price cuts. Still, one commenter Noe Guy said: “Interesting observations but I wouldn’t put too much stock in them. First, you      [...]